Minting a new
law firm brand for
Shearman & Sterling:

Creating 1,000 brand ambassadors.

BOOKS | Chronicle Books > The Art of Robots

In the new book, "The Art of ROBOTS," Charette wanted to show how the extremely talented filmmakers at Blue Sky ("Ice Age") built an entire world from imagination — the visual and thought process of developing characters, objects and environments.

BOOKS | DC Comics > It's A Bird Logo Design

In developing the logo for the DC Comics Superman graphic novel "It's a Bird," Charette partner Pete Friedrich first looked at the classic Superman logo: 3D perspective letters and the famous big "S..."

WEB | Ask.com > Ask Jeeves Marketing Campaign

Ask Jeeves is the fifth largest search engine in the world. However they were presenting their potential clients with a daunting array of ad product suites and the company had no strong differentiators. Let us show you how we reorganized their products, developed the content and applied it to a new marketing website, collateral, and a comprehensive sales presentation.

PRINT | Latham & Watkins > 2004 Recruiting Brochure

Research shows that law students want to work for law firms perceived of as youthful, exciting, open and approachable — difficult qualities for large law firms to convey authentically. Find out how Charette captured vital aspects of law firm giant Latham & Watkins's culture giving an overwhelming sense of personality for the firm's new recruiting brochure.

ENTERTAINMENT | Peter Walker CD > Runs Like New

Unassuming is a good way to describe Peter Walker's music. Genuine is another. What you see is what you get, and he plays it that way. Charette worked off these qualities to create the design for Walker's newest CD, "Runs Like New." Collaborating directly with Peter and star photographer Beth Herzhaft, we crafted a simple and direct visual package.